Gold North State

Brand Launch MAy 2024

When Gold North State called, the ask was simple: “Hey, we’ve got this much money. Will you come run around the beach with us for a day?” Our answer: “Yes. Dream come true.”

From there, we built a full launch kit over just 10 hours of production across two days—one evening and one morning—maximizing efficiency without sacrificing quality. It was a quick-strike shoot: get in, capture everything, and get out. The result was a sharp website banner, a full library of stills, and a set of video shots that gave the brand everything they needed to launch and fill out their site and socials. While we’ve since moved away from this kind of compressed approach, it’s a great example of how we can deliver high-impact content within tight timelines and budgets—and have a lot of fun doing it.

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